Mai jos, resursele cele mai importante, pentru noi, din luna mai 2022. În general, predomină știrile de SEO.
How Coke and Pepsi’s rivalry shaped marketing — and where it goes next | Marketing Dive https://www.marketingdive.com/news/coke-vs-pepsi-rivalry-brand-marketing-metaverse/621711/
As the most enduring consumer brand rivalry enters a new phase in the metaverse, tall orders around sustainability may demand cooperation over competition.
Elon Musk vrea să salveze libera exprimare. Numai să n-o facă praf | Contributors https://www.contributors.ro/elon-musk-vrea-sa-salveze-libera-exprimare-numai-sa-n-o-faca-praf/
Achiziția Twitter de către Elon Musk ridică o problemă foarte interesantă, politic și filozofic: libertatea de expresie devine o valoare de dreapta.
No More „It Depends” – Learn to Set your Visual SEO Resources #London… https://www.slideshare.net/aleydasolis/no-more-it-depends-learn-to-set-your-visual-seo-resources-londonseomeetupxl-seocharts
Answering with „it depends” to the SEO questions we get doesn’t help to gain trust and make things happen! The solution? Learn to create your #VisualSEO assets to explain processes, workflows and help to set systems!
eMAG introduce o taxă fixă pentru livrarea la easybox https://economedia.ro/emag-introduce-o-taxa-fixa-pentru-livrarea-la-easybox.html#.YnF6-VRBzcs
Retailerul online eMAG va introduce o taxă fixă pentru livrarea la easybox, atât pentru comenzile plasate la eMAG, cât și pentru cele plasate la un seller din Marketplace.
Romanii și participarea la evenimente (2021-2022) https://www.manafu.ro/2022/05/romanii-si-participarea-la-evenimente-2021-2022/
Starcom România a lansat studiul Events Behavior in 2022, care analizează preferințele românilor în materie de evenimente.
15 years of content marketing. Orbit’s own strategy. | Orbit Media Studios https://www.orbitmedia.com/blog/orbit-media-content-strategy/
That very thought, in the spring of 2007, was our first step on the long road of content marketing.
Google Removed Over 3 Billion Ads, 5.6 Million Advertiser Accounts in 2021 – CNET https://www.cnet.com/tech/google-removed-over-3-billion-ads-5-6-million-advertiser-accounts-in-2021/
The company aims to protect users by getting rid of abusive advertising behaviors.
Apple, Google, and Microsoft team up to support passwordless FIDO logins – The Verge https://www.theverge.com/2022/5/5/23057646/apple-google-microsoft-passwordless-sign-in-fido
The tech giants want to roll out FIDO passkey technology in the coming year
Google Responsive Search Ads: What you need to know https://searchengineland.com/google-responsive-search-ads-383941
Learn the benefits of RSAs, how the transition from ETAs impacts you search strategy and how to write effective RSAs
6 Best Niches for Affiliate Marketing in 2022 (Profitable and Uncompetitive) https://ahrefs.com/blog/affiliate-marketing-niches/
Everyone knows that niches like fitness, travel, and tech are lucrative affiliate marketing opportunities. But big, broad niches like these are also fiercely competitive, making it hard for new sites to compete.
10 Google Search Statistics You Need to Know in 2022 [Infographic] | Social Media Today https://www.socialmediatoday.com/news/10-google-search-statistics-you-need-to-know-in-2022-infographic/618773/
The team from Oberlo share some key insights into Google search usage in this infographic.
Title The 8 Best Goal Tracking Apps for 2022 (Free and Paid) https://www.jeffbullas.com/best-goal-tracking-apps/
“If a goal is worth having, it’s worth blocking out the time in your day-to-day life necessary to achieve it.”– Jill Koenig
14 Universal Digital Marketing Skills You Can’t Ignore https://ahrefs.com/blog/digital-marketing-skills/
The sooner you start to learn those “universal” skills, the better—because those skills act as investments. They will pay off nicely when you work your way toward becoming an expert in a given field or when you switch to another marketing specialization that’s currently trending.
Inflația și marketing-ul afiliat – Afiliatti.ro https://afiliatti.ro/cresterea-inflatiei-si-marketing-ul-afiliat/
Cum cred eu că va influența inflația activitatea de marketing afiliat în România.
Blue Ocean SEO Strategy — Whiteboard Friday – Moz https://moz.com/blog/blue-ocean-seo-strategy
If you’re familiar with the blue ocean marketing strategy, you know that SEO is inherently a „red ocean” industry.
Câștiguri lunare de până la 4000 de dolari pentru creatorii de video Facebook Reels https://www.startupcafe.ro/finantari/facebook-reels-castig-4000-dolari-creatori-video.htm
Creatorii de filmulețe scurte Reels pe Facebook vor putea obține recompense de până la 4.000 de dolari într-o lună, în cadrul unui program anunțat de Meta, compania-mamă a rețelei sociale.
When Negotiating a Price, Never Bid with a Round Number – HBS Working Knowledge https://hbswk.hbs.edu/item/when-negotiating-a-price-never-bid-with-a-round-number
Investors who offer “precise” bids for company shares yield better outcomes than those who offer round-number bids, according to research by Petri Hukkanen and Matti Keloharju.
Social media break improves mental health – new study https://www.bath.ac.uk/announcements/social-media-break-improves-mental-health-new-study/
Results of a study that asked participants to take a week-long break from social media find positive effects for wellbeing, depression and anxiety.
WordPress sites getting hacked ‘within seconds’ of TLS certificates being issued | The Daily Swig https://portswigger.net/daily-swig/wordpress-sites-getting-hacked-within-seconds-of-tls-certificates-being-issued
Attackers pounce before site owners can activate the installation wizard
Why Elon Musk Bought Twitter | The New Yorker https://www.newyorker.com/news/q-and-a/why-elon-musk-bought-twitter
The social network’s freewheeling poster child will pay forty-four billion dollars to take it private. What does he have in store?
Bear Blog https://bearblog.dev/
A privacy-first, no-nonsense, super-fast blogging platform
Roboto … But Make It Flex – Material Design https://material.io/blog/roboto-flex
There’s no perfect typeface that works for every size, every device, every application, every style, and every mood. But as the default for Android, with over 2.5 billion active users spanning over 190 countries, Roboto needs to be as flexible as possible.
Idee site de afiliere: bricolaj – Afiliatti.ro https://afiliatti.ro/idee-site-de-afiliere-bricolaj/
Cum o zicală românească ne poate da de înțeles de potențialul în marketing afiliat al unei nișe.
Google Analytics este de facto interzis în Uniunea Europeană – Tudor Galos https://tudorblog.ro/2022/05/03/google-analytics-este-de-facto-interzis-in-uniunea-europeana/
Din păcate nu sunt prea multe soluții. Cum mulți dintre marketeri au precizat, Google Analytics nu are o alternativă funcțională în ceea ce înseamnă eforturile de retargeting și remarketing.
What is Return on Ad Spend (ROAS)? https://www.omniconvert.com/blog/what-is-roas/
Return on Ad Spend (ROAS) helps you measure an advertising campaign’s performance. Learn how to calculate and improve ROAS for your eCommerce store.
Hai la SocialPedia 37 online despre Micro-Influencers Campaigns in 2022 – Sabina Cornovac Online https://www.sabinacornovac.ro/hai-la-socialpedia-37-online-despre-micro-influencers-campaigns-in-2022/
✅ Ediția 37 a SocialPedia are loc pe 10 mai 2022, de la ora 18:30, online, despre Micro-Influencers Campaigns in 2022 și este powered by Eisberg România.
Speakerii acestei ediții sunt: Nicoleta Scarlat, manager vânzări și marketing Eisberg România, Alex Grecu, creator de conținut, și Cristian Mărgărit, nutriționist.
Dark Pattern: How Youtube Makes Sure You Don’t Always “Skip Ad” | by Allen | May, 2022 | Prototypr https://blog.prototypr.io/dark-pattern-how-youtube-makes-sure-you-dont-always-skip-ad-e6ab2117e3b5
We all know what design dark pattern is, click baits, misleading visuals, hidden fees, we see them every day. However, YouTube’s dark pattern is so dark that most users don’t even notice it.
Forget personalisation, it’s impossible and it doesn’t work https://www.marketingweek.com/peter-weinberg-jon-lombardo-personalisation-impersonalisation/
True personalisation is unachievable due to poor data quality, but it’s ineffective anyway and should be replaced with creative that resonates with everyone.
Don’t Write About What You Already Know. I’m “Writing To Learn.” https://www.nirandfar.com/writing-to-learn/
My mantra while writing has always been, “follow your curiosity.” As long as I want to know the answer to a question, I have the fuel I need to keep “writing to learn.”
Google’s Digital Marketing Certification Course Recommends Word Count & Keyword Density https://www.seroundtable.com/googles-digital-marketing-certification-course-seo-advice-33390.html
Guess what SEO advice and recommendations Google offers in this course? Yep, having more than 300 words on a page and making sure you have a keyword density of about 2%.
Underdog SEO: How to Beat Your Competition at Search https://www.growandconvert.com/content-marketing/underdog-seo/
In our client work, we’ve successfully ranked many smaller, newer sites for valuable keywords that generate qualified leads.
making friends on the internet :: up & to the right — Jonathan Borichevskiy https://jon.bo/posts/making-friends-online/
(it starts with twitter and might involve a blog)
Eve Online fans literally cheer Microsoft Excel features at annual Fanfest | Ars Technica https://arstechnica.com/gaming/2022/05/eve-onlines-ms-excel-partnership-makes-spreadsheets-in-space-official/
New Javacript API will „simplify the access to data for all,” developer says.
Europe’s GDPR coincides with huge drop in Android apps • The Register https://www.theregister.com/2022/05/09/gdpr_europe_apps/
Privacy rules increase cost, reduce choice, slash revenues, study concludes
“…somebody else will.” | Seth’s Blog https://seths.blog/2022/05/somebody-else-will/
Human culture has a long history of standards being set by people who refuse this line of reasoning. And as a result of these standards, somebody else doesn’t.
Core Web Vitals Study 2022 https://www.advancedwebranking.com/blog/core-web-vitals-study/
Does web page performance matter for ranking in Google organic search?
Which of the Core Web Vitals metrics correlate with first page search engine rankings?
Zitec: 10 reguli de bune practici UX, in e-commerce, pentru cresterea vanzarilor – ECOMpedia https://ecompedia.ro/zitec-10-reguli-de-bune-practici-ux-e-commerce-pentru-cresterea-vanzarilor/
Compania Zitec (lider pe piata de IT & digital marketing din Romania) explica, intr-un comunicat de presa, 10 reguli de care administratorii afacerilor online trebuie sa tina cont, pentru a oferi cea mai buna experienta de utilizare clientilor sai.
WordPress’ market share is shrinking • joost.blog https://joost.blog/wordpress-market-share-shrinking/
There’s no more denying it: if you look at W3Techs CMS market share numbers, WordPress’ market share is shrinking, losing 0.4% market share since February.
Search Console Crawl Stats URL Parameters | ohgm https://ohgm.co.uk/search-console-crawl-stats-url-parameters/
One of the lovely parts of Google Search Console is the Settings > Crawl Stats report suite.
Some Top 100,000 Websites Collect Everything You Type—Before You Hit Submit | WIRED https://www.wired.com/story/leaky-forms-keyloggers-meta-tiktok-pixel-study/
A surprising number of the top 100,000 websites effectively include keyloggers that covertly snag everything you type into a form.
ePlan. Cum a afectat războiul din Ucraina ecommerce-ul din România – Stirileprotv.ro https://stirileprotv.ro/stiri/eplan/eplan-cum-a-afectat-razboiul-din-ucraina-ecommerce-ul-din-romania.html
Invitatul acestei ediții ePlan este Arthur Rădulescu, fondatorul ShopMania Net compania care a dezvoltat atât comparatorul de prețuri ShopMania cât și platforma de ecommerce MerchantPro.
Venim cu vesti bune! Food Bloggers Conference , evenimentul care se adreseaza tuturor celor pasionati de gatit si de blogging revine cu o noua editie fresh, de vara, pe 8 iunie 2022.
https://foodbloggers.ro/participare/#up
The SEO Kitchen Show by Oncrawl – from June 21st to the 23rd https://www.oncrawl.com/the-seo-kitchen-show/
Welcome to the first ever SEO Kitchen Show created & hosted by Oncrawl! Join us from June 21st until June 23rd to get bite-sized steps for developing a good SEO strategy!
How to Create an Effective Instagram Bio (15 Ideas + Free Templates) https://adespresso.com/blog/instagram-bio-for-business-how-to-write-examples/
Your Instagram bio might be a small space, but when used well, it can help you convert profile visitors into followers, and eventually into customers.
Dropshipping 101: 7 Simple Steps to Start Your Online Shop https://www.jeffbullas.com/dropshipping-101/
Starting a dropshipping business is the perfect first step into entrepreneurship. You’ll be able to make money by selling products to customers, setting your own prices for those products, and marketing your brand.
How to Write an SEO Performance Report for Your Clients – Key Questions and Template! – Re:signal https://resignal.com/blog/how-to-write-an-seo-performance-report-for-your-clients/
We’ve got some top tips on client reporting best practices and an easy formula you can follow to write a report your clients will love.
Why You Should Start a Blog Right Now – Alexey Guzey https://guzey.com/personal/why-have-a-blog/
Summary: in this post I explain why you should start a blog (to help others and to help yourself), what to write about, and how to start it. I hope to persuade you that you should start a blog even if you feel that you have nothing to say and even if almost nobody will read it.
Tips&Tricks în platforma Google Ads: gestionează timpul de lucru – Canopy
https://canopy.ro/blog/google-ads/tipstricks-in-platforma-google-ads-gestioneaza-timpul-de-lucru/
Te-ai întrebat vreodată cum poți lucra mai eficient în platforma Google Ads? Știm cu toții că timpul este cea mai prețioasă resursă, așa că trebuie să profităm din plin de timpul pe care îl avem și să fim eficienți 😊.
Elon Musk on Twitter: „Very important to fix your Twitter feed: 1. Tap home button. 2. Tap stars on upper right of screen. 3. Select “Latest tweets”. You are being manipulated by the algorithm in ways you don’t realize. Easy to switch back & forth to see the difference.” / Twitter https://twitter.com/elonmusk/status/1525612988115320838
ShadyURL – Don’t just shorten your URL, make it suspicious and frightening. http://shadyurl.com/
Don’t just shorten your URL, make it suspicious and frightening.
Why free stuff makes us irrational https://thehustle.co/why-free-stuff-makes-us-irrational/
When something is free, people feel a positive glow — and standard cost-benefit analyses go out the window.
Digital Service Act – noua aprobare legislativă a Uniunii Europene privind conținutul on-line – Avocatoo https://www.avocatoo.ro/blog/digital-service-act-noua-aprobare-legislativa-a-uniunii-europene-privind-continutul-on-line
Legea privind serviciile digitale este un ”update” al Directivei 2000, un act legislativ care urmărește să responsabilizeze furnizorii și consumatorii cu privire la conținutul postat pe rețelele de socializare.
How to Measure SEO ROI (Incl. 6 Challenges of Calculating It) https://ahrefs.com/blog/seo-roi/
SEO ROI (return on investment) estimates the business value of all SEO activities in contrast to their cost.
Google’s My Ad Center lets users control their ad experience, follow brands https://searchengineland.com/new-google-my-ad-center-experience-385061
A new privacy tool from Google will allow users to follow brands they love and opt out of sensitive ad categories.
The Ultimate How-to Guide on Google Ads A/B Testing – PPC Hero https://www.ppchero.com/ultimate-how-to-guide-on-google-ads-a-b-testing/
When it comes to online marketing, it’s difficult to know what will make for an engaging campaign. You’ll always find that some images, tones, and wordings appeal more to some people than others.
Almost all searches on my independent search engine are now from SEO spam bots https://blog.searchmysite.net/posts/almost-all-searches-on-my-independent-search-engine-are-now-from-seo-spam-bots/
That makes it especially tragic to report that nearly all the traffic to the site is now from SEO spam bots, presumably searching for all that elusive SEO spam-free content.
How did Tropicana lose $30 million in a packaging redesign? | by Catalina Almeida | Bootcamp https://bootcamp.uxdesign.cc/how-did-tropicana-lose-30-million-in-a-packaging-redesign-53d30a1e2b3a
In January 2008, a worldwide famous fruit juice brand, Tropicana, launched new packaging for its best-selling product — Tropicana Pure Premium — with sales revenue around $700 million per year.
SEO vs. SEM: What’s the Difference? https://ahrefs.com/blog/seo-vs-sem/
In other words:
Both SEO and PPC are types of SEM.
+105 idei de afaceri pe care le poti incerca in acest an
https://www.gomag.ro/blog/idei-de-afaceri/
Am ales totusi sa iti ofer azi 105 idei de afaceri pe care le poti deschide online, usor si rapid, mai ales daca profiti la maximum de capacitatile platformei Gomag.
Curs online StartUp in eCommerce – Cum deschizi un magazin online 2022 https://academia.gomag.ro/ecommerce/curs-online-startup-in-ecommerce.html
Un nou curs online care iti arata pas cu pas Cum iti lansezi magazinul online cu succes in 30 de zile
Cum sa faci o pagina de produs care vinde – YouTube https://www.youtube.com/watch?v=pXXhO-2kSq8
Asigura-te ca paginile de produs au putere de vanzare in magazinul tau online. Astazi, 17 mai, de la ora 14:00, ne vedem live la o noua sesiune ce iti ofera acces in spatele cortinei: in mintea clientilor tai.
+105 idei de afaceri pe care le poti incerca in acest an https://www.gomag.ro/blog/idei-de-afaceri/
Am ales totusi sa iti ofer azi 105 idei de afaceri pe care le poti deschide online, usor si rapid, mai ales daca profiti la maximum de capacitatile platformei Gomag.
Angajam Business Developer / Manager Vanzari in Baia Mare / Bucuresti https://www.gomag.ro/blog/manager-vanzari-business-developer-gomag-baia-mare/
Daca esti o persoana sociabila, interactionezi usor cu cei din jurul tau, esti orientat/a spre performanta si te regasesti in cerintele de mai jos, te invitam sa faci parte din echipa Gomag!
Technical SEO audit checklist for WordPress and WooCommerce websites https://www.danielkcheung.com.au/technical-seo-audit-checklist-for-wordpress/
The goal of technical SEO is to reduce all possible barriers that are making it difficult for search engines to discover pages, images, and other files that you want shown on search engine result pages.
Are Meta Keywords Bad For SEO? | SEOSLY https://seosly.com/are-meta-keywords-bad-for-seo/
👉 In this quick SEO FAQ video you will get to know Olga’s insights and commentary on meta keywords.
Marketing Talks: “Digital Marketing – Provocări în context de criză” | Facebook https://www.facebook.com/events/403207514581866/?active_tab=about
Investiți o oră în inspirație pe 19 mai 2022, ora 18:00 ! Vă invităm la un nou eveniment deschis din seria Marketing Talks, cu tema “Digital Marketing – Provocări în context de criză”.
Digital News Infographic #3 – Comportamentul utilizatorilor de Social Media 2022 – Gun Media : Gun Media https://www.gun.ro/infografic-comportamentul-utilizatorilor-de-social-media-2022/
Activitatea și numărul utilizatorilor de Social Media au crescut în timpul pandemiei. Mai mult decât atât, comportamentul acestora s-a schimbat față de perioada pre-pandemică.
Google backtracks on legacy GSuite account shutdown, won’t take user emails | Ars Technica https://arstechnica.com/gadgets/2022/05/google-backtracks-on-legacy-gsuite-account-shutdown-wont-take-user-emails/
Click this link to stop your GSuite account from being shut down! We’re serious.
Please Stop Using Grey Text. For over 1000 years black text on white… | by Andrew Somers | Apr, 2022 | Tangled Web https://tangledweb.xyz/please-stop-using-grey-text-3d3e71acfca8
For over 1000 years black text on white paper has been the best practice for printed texts worldwide. Since the advent of the web and WCAG 2 contrast specs, we’ve seen websites shift toward a very unreadable light grey text over the last 15 years. It’s time to put an end to this practice.
OSC-MarketingManager: Marketingul Cărților | Facebook https://www.facebook.com/events/291184086427030/
Pe 19 mai, Comunitatea OSC-MarketingManager discută despre Marketingul Cărților.
Statistici despre e-commerce, bine de stiut in 2022 – ECOMpedia https://ecompedia.ro/statistici-despre-e-commerce-bine-de-stiut-2022/
In ciuda competitiei intense in domeniu, putine afaceri digitale au succes; Smallbiztrends.com estimeaza ca 90% dintre toate magazinele e-commerce rezista doar 90 de zile, din cauza unei strategii de marketing online proaste, a absentei vizibilitatii in Google si a unei cereri prea mici pentru produsele/serviciile vandute.
9 sfaturi pentru a-ti construi strategiile pay per click pentru 1 Iunie – DWF https://dwf.ro/blog/9-sfaturi-pentru-a-ti-construi-strategiile-pay-per-click-pentru-1-iunie/
Observam un interes tot mai mare in ceea ce priveste ziua de 1 Iunie. Reasech-ul in ceea ce priveste 1 Iunie creste accelerat in luna mai.
Webinar #4: Recapitulare topics GA Marea curățenie de primăvară în contul tău de Google Analytics – DWF https://dwf.ro/blog/webinar-4-recapitulare-topics-gamarea-curatenie-de-primavara-in-contul-tau-de-google-analytics/
La finalul celor trei webinarii organizate de DWF despre setarea contului de Google Analytics a fost prezentată o recapitulare a topicurilor prezentate (The Google Analytics 20’s Checklist, Erori pe numere importante – comenzi, goals, Schema de Enhanced Ecommerce).
111 Time-Saving Keyboard Shortcuts for Social Media Managers (PC and Mac) https://blog.hootsuite.com/keyboard-shortcuts/
Want 20% more time in your day? Use these keyboard shortcuts to do everything faster — from content creation to posting and engaging on all your platforms.
How to make video calls almost as good as face-to-face | benkuhn.net https://www.benkuhn.net/vc/
I spend a lot of my day on video calls. Wave is a distributed company, so they’re the main way we communicate.
Under the sea: Building Google’s fiber optic network | Google Cloud Blog https://cloud.google.com/blog/topics/developers-practitioners/googles-subsea-fiber-optics-explained
What you might not know is that the first subsea cable was deployed in 1858 for telegraph messages between Europe and North America. A message took over 17 hours to deliver, at 2 minutes and 5 seconds per letter by Morse code.
Expand your SEO knowledge | Wix SEO Hub https://www.wix.com/seo/learn
Get expert advice and in-depth resources to help you increase your organic traffic coming from search engines.
Instagram Reels Algorithm: Everything You Need to Know https://blog.hootsuite.com/instagram-reels-algorithm/
Here’s how the Instagram Reels algorithm works in 2022, and what you can do to make the not-so-secret recipe work to your advantage.
It’s time we fix the unethical design of cookie consent windows | Nicat Manafov | Medium | UX Collective https://uxdesign.cc/unethical-design-of-cookie-consent-windows-857ef68f1bd6
How can we design an ethical and transparent cookie consent window instead of forcing users to accept all cookies?
How to Win at Content Marketing With Rand Fishkin and Carlos Meza – YouTube https://www.youtube.com/watch?v=EzaD19toKxA
In this webinar, Carlos Meza, CEO of Crowd Content, and Rand Fishkin, CEO of SparkToro, chat about building robust and intentional marketing strategies that drive results.
YouTube’s player gains new features including Most Replayed, Video Chapters, Single Loop and more | TechCrunch https://techcrunch.com/2022/05/18/youtubes-player-gains-new-features-including-most-replayed-video-chapters-single-loop-and-more/
YouTube today is launching a new feature designed to help users identify the most popular parts of a video they’re watching, along with other changes for its video player.
Pe 8 iunie, comunitatea celor pasionati de gatit se reuneste pentru o noua editie Food Bloggers Conference. Ne face placere sa iti prezentam acum programul editiei . Am pregatit sesiuni delicioase pline de continut, pe care ar fi pacat sa le ratezi.
Foodbloggers – Program https://foodbloggers.ro/program/#up
That is Marketing – David Perell https://perell.com/essay/that-is-marketing/
Marketing is the Galapagos Islands of human behavior.
The 4 only scalable customer-acquisition channels https://www.kevin-indig.com/the-4-only-scalable-customer-acquisition-channels/
There are really only four customer acquisition channels: SEO, online ads, sales, and virality.
EVENIMENT – Viitorul de ACUM in comertul electronic
Te asteptam la evenimentul „Viitorul de ACUM” in care specialisti si antreprenori asemeni tie isi propun impreuna sa inteleaga viitorul comertului electronic, sa creeze solutii si oportunitati ce ne pot aseza printre castigatori.
Evenimentul va avea loc online, joi pe 26 mai 2022, in intervalul 10:00-11:30AM. Pentru inscrieri accesati link-ul: https://zoom.us/webinar/register/1716533141727/WN_pWEPGm-oTIGaY0tRsmxXxQ .
Cum sa vinzi online cu profit si sa faci ceea ce iti place – Webinar GRATUIT https://www.gomag.ro/blog/vinzi-cu-profit/
Joi, 26 mai, de la ora 20:00, ne vedem la un webinar nou, gratuit, in care iti vorbesc despre cum sa vinzi online cu profit si sa faci ceea ce iti place.
5 Essential Questions to Ask in Every PPC Audit | WordStream https://www.wordstream.com/blog/ws/2022/05/16/ppc-audit
Managing PPC accounts is a lot like playing a game: Once you understand the rules, you can start getting into creative strategy. Account audits are an important part of understanding the rules—essentially it’s getting the board ready to play.
7 pe săptămână #230 | Blogul Mavericks https://mavericks.ro/blog/7-pe-saptamana-230/
Why people hated shopping carts when they first came out – CNN https://edition.cnn.com/2022/05/14/business/grocery-shopping-carts-history/index.html
To convince customers to use them, Goldman hired people to walk around the store with shopping carts and fill them up.
Best copywriting niches in 2022 for new freelancers https://copyhackers.com/2022/05/copywriting-niches/
A copywriting niche is when a copywriter only writes for a specific market or industry.
Discover The Best Free Tools For Startup Founders – Startups.fyi https://www.startups.fyi/
Startups.fyi features the best free tools and resources to help you build, launch & grow your startup.
Optimize crawling, for the environment • joost.blog https://joost.blog/optimize-crawling-for-the-environment/
Sites that do not use the REST API to fill their pages (so, the vast majority of sites) should probably add this to their robots.txt file:
Disallow: /wp-json/
Interview Warmup https://grow.google/certificates/interview-warmup/
Prepare for interviews
Sfârșitul Universal Analytics: Ce înseamnă și ce trebuie făcut acum – DWF https://dwf.ro/blog/sfarsitul-universal-analytics-ce-inseamna-si-ce-trebuie-facut-acum/
1 iulie 2023 a devenit G-Day, când marea debarcare a Google Analytics 4 (G4) va înlocui Universal Analytics (UA), forma actuală G3 pe care o utilizează cei mai mulți analiști de date, rapoarte și statistici.
StartUp in eCommerce, curs nou in Academia Gomag: creare magazin https://www.gomag.ro/blog/curs-startup-in-ecommerce/
E un curs special, in proces continuu de imbunatatire, pe care suntem siguri ca nu vrei sa il scapi din vedere. Hai sa vedem, in detaliu, ce ti-am pregatit.
The Difference Between Print & Web: The File Formats You Need for Each https://blog.red-website-design.co.uk/2022/05/18/file-format-print-web/
Are you trying to create the right file formats to use across your marketing collateral? Want to know which file types to use across print and web
Crawler Traps: How to Identify and Avoid Them https://www.contentkingapp.com/academy/crawler-traps/
Crawler traps—also known as „spider traps”—can seriously hurt your SEO performance by wasting your crawl budget and generating duplicate content.
Google Ads CPC Bug Inflates Click Prices https://www.seroundtable.com/google-ads-cpc-bug-inflates-click-prices-33477.html
Google Ads posted about a bug that impacted some non-US campaigns cost per click (CPC) prices. Specifically that the CPCs were inflated. Some advertisers are reporting inflation numbers over 300 or 400 percent.
Google Docs will soon let you select multiple blocks of text – The Verge https://www.theverge.com/2022/5/25/23141908/google-docs-multiple-section-selection-text-formating
You can change multiple blocks of text at once
Sameday Courier – Efectul Easybox https://sameday.ro/efectul_easybox/
Pe 8 iunie, află cum poți dezvolta businessul tău de e-commerce direct de la liderii industriei!
Marketing Hackers Business Club – Abonament SMARTERS https://smarters.ro/academy/marketing-hackers-business-club/
Construim locul #1 pentru a învăța și a face marketing profitabil în România. Ni te alături?
Older people using TikTok to defy ageist stereotypes, research finds | TikTok | The Guardian https://www.theguardian.com/technology/2022/may/18/older-people-using-tiktok-to-defy-ageist-stereotypes-research-finds
There are an increasing number of accounts belonging to users aged 60 and older with millions of followers
In Extremely Confusing Twist, Facebook Says It Isn’t Building a Metaverse After All https://futurism.com/confusing-facebook-not-building-metaverse
Okay, we’re puzzled.
I got hacked and Facebook banned me https://emilycordes.com/facebook/
What do you think happens if your personal Facebook profile gets hacked? Until last week I naively thought it would be a simple matter of letting Meta know, and them helping me reclaim my account…
ffmpeg buddy https://evanhahn.github.io/ffmpeg-buddy/
a friend to help you build ffmpeg commands
Switching your search engine | Seth’s Blog https://seths.blog/2022/05/switching-your-search-engine/
Make the choice to upgrade from Google.
Lansare automatizare Net Promoter Score: fidelizează clienții cu campanii NPS personalizate – Email Marketing Blog – Newsman https://blog.newsman.ro/lansare-automatizare-net-promoter-score-fidelizeaza-clientii-cu-campanii-nps-personalizate/
Net Promoter Score este o metodă de a măsura satisfacția clienților cu produsul sau magazinul tău și de a afla cât de predispuși sunt să te recomande prietenilor.
DWF demarează întâlnirile live #HappyThursday eveniment dedicat echipei – DWF https://dwf.ro/blog/dwf-demareaza-intalnirile-live-happythursday-eveniment-dedicat-echipei/
Așa a apărut proiectul #PeopleDiscovery, pus în practică prin întâlniri săptămânale, în fiecare joi, la ora 16.00, ca să… #HappyThursday. Unde? La sediul firmei din București. De ce? Să ne distrăm, să mai schimbăm o vorbă-două despre ce muncim, cum ne petrecem timpul liber, ce ne place să facem când nu suntem în fața ecranelor.
Explorations – Rapoarte personalizate în Google Analytics 4 https://webanalyst.ro/2022/explorations-rapoarte-personalizate/
Rapoartele personalizate ne oferă posibilitatea de a găsi rapid informațiile necesare sau de a analiza datele punctuale dintr-o anumită situație.
Dragoș Smeu: portret de Maverick | Blogul Mavericks https://mavericks.ro/blog/povesti-cu-suflet-despre-oamenii-din-mavericks-dragos-smeu/
”În Mavericks și în performance media avem multe lucruri care nu țin de performance media per se, ci țin mai degrabă de empatie, de a fi alături de client în proiectul respectiv, de a-l ajuta să se dezvolte împreună cu noi.”
Twitter’s working on a Search Subscribe feature for keyword alerts and notifications – The Verge https://www.theverge.com/2022/6/2/23151492/twitter-keyword-alerts-notifications
Think Google Alerts, but for Twitter
Semrush’s Top 100 Influencers in Content Marketing [2022] https://www.semrush.com/blog/top-content-marketing-influencers/
We analyzed all the Twitter posts that used the hashtag #ContentMarketing in the course of 2021.
Scoala de Vara de E-Commerce & Digital Marketing GPeC https://www.gpec.ro/scoala-de-vara-de-e-commerce-marketing-online-gpec/
În perioada 24-29 august ne vedem la Școala de Vară de E-Commerce & Marketing Online GPeC! Te așteaptă 5 zile de cursuri practice, team building și multe zâmbete – totul în mijlocul naturii, la aer curat de munte!
Am apărut aici
Zelist Blog » Blog Archive » Cum a fost la GPeC Summit 2022?
https://www.zelist.ro/blog/cum-a-fost-la-gpec-summit-2022/
Pe Facebook, cel mai mult au vorbit despre subiect urmatoarele pagini: MTH Digital, adLemonade, Lumea SEO PPC, StirileProTV, FAN Courier, easy-sales.com, Edy Creative, incont.ro, Olivian.ro, ProTV News.
SocialPedia 38 – SocialPedia https://socialpedia.ro/socialpedia-38/
14 IUNIE 2022, Ora 18:30, Gspot Restobar
How to Know When You Need a Dedicated Paid Landing Page – Moz https://moz.com/blog/paid-landing-pages
The average SEO-focused product page converts at only 2.9 percent, which is among the reasons many companies pursue paid advertising traffic to achieve their goals and KPIs.
2022 Winners – European Search Awards https://europeansearchawards.com/2022-winners/
Congratulations to all our wonderful winners.
Top 100 SEO Mistakes To Avoid (2022) – SEOSLY https://seosly.com/seo-mistakes/
Looking to acquire some practical SEO knowledge? Here is a list of top 100 SEO mistakes I identified in the last 100 SEO audits I conducted.
Readability: The Optimal Line Length – Articles – Baymard Institute https://baymard.com/blog/line-length-readability
The optimal line length for body text is 50–75 characters
Personal names around the world https://www.w3.org/International/questions/qa-personal-names
How do people’s names differ around the world, and what are the implications of those differences on the design of forms, databases, ontologies, etc. for the Web?
SMX® Advanced | Online June 14-15, 2022 | Search Marketing Expo https://marketinglandevents.com/smx/advanced/
SMX Advanced: Expert-level search marketing training
What are you supposed to do about GA4? ▷ Are you ready for the 30th June 2022? https://www.reflectdigital.co.uk/events/what-are-you-supposed-to-do-about-ga4
Thursday 16th June, 2022 | 10:00-10:45 Via Zoom
5 sfaturi pentru a face seara de GoFunnel mai interesanta https://www.gofunnel.ro/blog/5-sfaturi-pentru-a-face-seara-de-gofunnel-mai-interesanta.html
Daca vrei cateva trucuri pentru a profita la maximum de experienta GoFunnel, dar si pentru a-ti convinge prietenii si familia sa joace, pentru azi am pregatit ceea ce cauti.
Foodbloggers – Homepage https://foodbloggers.ro/
8 iunie 2022 • JW Marriott Grand Hotel Bucharest & Online
Magazinele trebuie să indice de astăzi și cel mai mic preț din ultimele 30 de zile al unui produs la ofertă – nwradu blog https://www.nwradu.ro/2022/05/magazine-reduceri-mic-pret-30-zile-oferta/
De acum de la final de mai se aplică prevederile unui hotărâri de guvern ce transpune o directivă europeană: comercianții vor trebui să afișeze în cadrul reducerilor și cel mai mic preț practicat în ultimele 30 de zile.
Partajează pe WhatsApp
Sunt două tipuri de știri - de top (cele mai importante știri, care au fost publicate pe rețelele sociale) și "obișnuite" - cam tot ce citim noi pe tema SEO/PPC (și online marketing, în general).
Dacă doriți să citiți pe viitor astfel de știri, vă puteți abona la newsletter sau la feedul RSS.
Vedeți această resursă (Lucrul cu 100 de taburi pe Olivian.ro) pentru detalii despre cum să lucrați cu multe taburi în același timp.
Am creat un Grup Google dedicat pentru a citi știri SEO mai rapid.
Notă Olivian Breda: Dacă doriți să citiți despre sursele mele de știri, inclusiv cele de SEO, vedeți articolul: Ce citesc în online? (newslettere + site-uri) - Blog de Olivian Breda.
Pe plan profesional, mă ocup de audituri de site-uri pe partea de SEO și UX (SEO – optimizare pentru motoarele de căutare / UX – uzabilitate – experiența vizitatorilor), și realizez / mă ocup de mentenanță pentru site-uri pe platforma WordPress. Cofondator al lumeaseoppc.ro și al cetd.ro. Blogger pe olivian.ro.
Pe plan personal, caut să cresc, și pentru asta merg la evenimente, fac sport și încerc să trăiesc sănătos, fac voluntariat, citesc.
Detalii despre mine pe profilul de LinkedIn: linkedin.com/in/olivian/